An Analysis of Customer Buying Behavior on Fastrack Watches in Coimbatore City

Authors

  • M. Karthikeyan Associate Professor, Department of Commerce, Hindusthan College of Arts and Science, Coimbatore, India
  • K. Kannan Assistant Professor, Department of Commerce with Professional Accounting and Finance, Hindusthan College of Arts and Science, Coimbatore, India

Keywords:

Fastrack, Innovations, Market, Satisfaction, Technology and Time

Abstract

The present study focus on Clocks and Watches devices that are used to measure or indicate the passage of time. A clock, which is larger than a watch, is usually intended to be kept in one place; a watch is designed to be carried or worn. Both types of timepieces require a source of power and a means of transmitting and controlling it, as well as indicators to register the lapse of time units. Wrist watches were once a need, but now it has become a demand. Different brands with different technology, design and innovations have entered into the market.

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Published

09-12-2021

Issue

Section

Articles

How to Cite

[1]
M. Karthikeyan and K. Kannan, “An Analysis of Customer Buying Behavior on Fastrack Watches in Coimbatore City”, IJRAMT, vol. 2, no. 12, pp. 1–4, Dec. 2021, Accessed: Sep. 08, 2024. [Online]. Available: https://journals.ijramt.com/index.php/ijramt/article/view/1575